Advancements in EID Technology

By Mr. Mike Brorby, President
MacSema, Inc.

MacSema, Inc. is an electronics company based in Bend, Oregon. We have introduced an Animal Information System (AIS) based upon Memory Button Technology. The system is designed to compliment and enhance existing livestock identification and information methods. We believe our system will help provide producers and packers with better information on individual animal performance.

Our AIS system offers an automatic link between live animal and carcass performance as an animal's complete record can be stored on an electronic DataTag. The DataTag functions as a portable database that provides permanent ID and production data, immediate field access to an animal's records and data can be quickly downloaded to a PC. Our system is also compatible with computerized weighing systems.

Various applications include commercial cow/calf operations, purebred producers, feedlots, packing plants, production trials and research facilities.

DataTag Features: 

- Portable Database - 256 to 8K bytes of data
- Information retrieved instantaneously
- Information written to instantaneously
- Data retained with perfect integrity
- Rugged/Tamper-Resistant
- Temperature Tolerant -40 to 175 F
- Weatherproof - can be read wet/dry
- Safe: Battery free; no hazardous substance
- Versatile - store any information; can be reformatted
- Extremely low loss factor

DataBrander Features: - Runs with AIS software package

- Reads from and writes to DataTag
- Displays DataTag information on screen
- Stores data and downloads to PC
- Can interface directly with printer or modem
- Compatible with computerized scales
- Temperature tolerant -4 to 158 F

Some different types of applications include:

Ranch Information                       Animal ID
                                                  Operation ID
                                                  Production Data 
                                                           Sire
                                                           Dam
                                                           Birth Weight
                                                           Weaning Weight
                                                           ADG Calculations
                                                           Inoculation Data
                                                           Health Data

Feedlot Information                       Facility ID
                                                   Production Data
                                                   Weight Calculations
                                                   Vaccination Data
                                                   Health Data
                                                   Feed Information

Packing Plane Information             Plant ID
                                                  Carcass Data
                                                         Weight
                                                         Grade
                                                         Inspection
                                                  Lot Numbers

Many applications exist for use in the livestock industry ranging from the tagging of mother cows, new calves, weanlings and feeder animals. A broad spectrum of data can be collected from live animals and then the process can be continued through the packing plant with the use of a trolley tag containing a DataTag that is read by a reader along the trolley.

Thank you for allowing me to present our product to you and a special thanks to LCI for inviting us to the symposium.

Overview

BETTER INFORMATION LEADS TO HIGHER QUALITY PRODUCTION AND INCREASED REVENUES

  • Offers an automatic link between live animal and carcass performance
  • Animal's complete record can be stored on an electronic DataTagTM 
    Portable Database in an Eartag
  • Provides permanent identification and production information

  • Provides immediate field access to animal's records
  • Systems are compatible with computerized weighing systems
  • Animal records can be quickly downloaded to a PC
  • Animal Information Systems software is easy to use and customize

Applications

  • Commercial cow/calf operations
  • Purebred breeders
  • Feedlot operations
  • Packing Plants
  • Production Trials
  • Research Facilities

DataTag TM   Features                                                        See Photo

  • Portable Database:
    Stores from 256 to 8K bytes of data

  • Allows information to be retrieved instantaneously

  • Allows information to be written instantaneously

  • Data is retained with perfect integrity

  • Rugged!- Tamper Resistant

  • Temperature tolerant: -40 to 175F

  • Weather proof/Water proof: can be read wet/dirty

  • Safe: Battery free/ No hazardous substances

  • Versatile: can store any information and can be reformatted

  • Extremely low loss factor

DataBrander TM Features                                                  See Photo

  • Runs with AIS software package

  •  Reads from and writes to DataTags

  • Displays DataTag information on screen

  • Stores data and downloads to PC (AIS software)

  • Can interface directly with printer or modem

  • Compatible with computerized weighing systems

  • Rugged: operates in temperature range of -4 to+158F

Figure 1

Figure 2